Grid

One grid for every format. Swipe through to see how the logo, headlines and photographs sit on it.

Type-led poster

Set the headline in Instrument Sans Semibold from margin to margin, its first line on the 13 mm top margin (1). Small print in PT Mono capitals sits on the bottom margin, two columns each (2), with the wordmark in the middle two, 57 mm on A4 (3).

Photo-led poster

A photograph can fill the page edge to edge (1). The wordmark runs from margin to margin on the 13 mm bottom margin, in Milk over a dark, calm part of the picture (2). One line of small print sits on the top margin (3).

Half-frame post

On a 1080 px post, the photograph fills the left half, 540 px, edge to edge (1). The headline starts on the 65 px top margin across the right three columns (2), and the B sits on the bottom margin, one column wide (3).

Screen

On a 16:9 screen, set Butter on Indigo. The headline starts on the 65 px top margin (1). Photographs are two columns wide and end on the bottom margin with PT Mono captions (2); the wordmark takes the last column (3).

Updated Oct 31, 2026