Color

Six colors from a day on the trail. Ember leads: it is the jacket you can see across a valley and the one color that says Rove. Char is our ink, Bone is our paper, and Moss, Stone and Clay are the ground, the rock and the mud. Take values from the tiles, not from a photograph.

Bone and Char carry almost everything. Ember appears in one place per piece, where it has to be seen. Moss, Stone and Clay fill backgrounds, tags and the quiet parts of a layout, the way they fill the frame of our photographs.

Pairings that stay readable at a glance, which on a trail is the only glance you get. Char on Bone and Bone on Char carry all text. Bone on Ember and Bone on Moss work for headlines and labels. Ember on Bone is for large type only, never for body copy.