Photography
Our photographs are the studio on a good morning: daylight through linen curtains, cream and sage, matcha in a bowl, people mid-stretch rather than posed. Warm, soft and a little grainy, like film.
Three checks before a picture goes out.
Daylight only, soft and from one side. No flash, no studio strobes, no hard shadows.
People doing the thing: whisking, stretching, laughing between sets. Nobody looks at the camera.
Cream walls, oak benches, green and blush clothes. If a color in the frame is not in our palette, crop it out.
A set that sets the tone. New photographs should sit beside these without a seam.
How a picture is shot and finished, so every shoot looks like one.
The calls that come up most when choosing or editing a photograph.
Catch a stretch, a sip, a laugh.
Pose anyone, or ask for a smile at the camera.
Show the whisk, the bowl, the color of the drink.
Stage a flat-lay with props from elsewhere.
Correct exposure, keep it warm, add fine grain.
Push saturation, add filters or heavy contrast.
Set type on cream wall or soft curtain.
Set type across faces or across the drink.