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Brand guidelines,
made easy.

Build them from your logo, publish them as a live website, and share one link with clients and your team.

Get started

Start with what you have.

A logo or a website is enough. Joisti reads the colors and makes the first card.

Drop your brand or choose files
Logos, fonts and pictures. Up to 10 MB each.
or
The guide

Your brand, put together.

Logo, color, type, photos and the places they show up, each laid out in its own section. Fill in what you know; hide the rest for now.

Why Joisti

One home for the brand.

No more PDFs in someone’s downloads folder. Whether it’s for a client or your own team, everyone works from the same page, and so does every AI tool they write with.

Voice
How does the brand sound?
PlainWarmDirect

Fill in, don’t build.

Every section is already designed. Write into it, drop your assets in, and it always looks right.

joisti.com/your-brandCopy
Photography
CLTMNH3 viewing

Share one link.

Publish it as a website, open or behind a password. Everyone sees what you change.

Ask about Your

The AI reads it too.

Claude, ChatGPT and Cursor read the guide directly, so they follow the brand like your team does.

AI

Works with the AI you already use.

Claude, ChatGPT and Cursor read your colors, type and rules, and can help you fill the guide in.

ColorsBlack, Lime, Pink, Violet, Orange
TypefacesGeist, Medium and RegularAa
Logo rulesBlack on light, white on dark
IllustrationsBright stickers, small doses
Tone of voice“We write like we talk.”
Claude
ChatGPT
Cursor

or any AI tool that supports MCP

Made with Joisti

Real guides, open to anyone with the link.

Pricing

Free to start. Yours for $49.

Build and publish your first guide for free. Pay once to own one brand, or go Pro to build for clients and hand each brand over.

$0

For trying it out. Build a guide and put it live.

  • 1 live guide at joisti.com/your-brand
  • 1 more brand in draft
  • Every section and template
  • One AI first draft
Start free
One brand
$49
once
for one brand

For your own brand. Pay once, keep it for good.

  • Your own domain
  • No Joisti badge
  • Password protection
  • Hand it over any time the $49 travels with it
Start your brand

Pro is a membership; the $49 owns one brand, forever. Nothing is ever taken down — cancel any time.

Questions

The $49 is ownership: it covers one brand, forever, and travels with the brand in a handover. Pro is a membership: while it runs, you build unlimited brands, keep several live, and every extra is on. Your own brand wants the $49; building for clients wants Pro.

Nothing is taken down. Your brands and live guides stay: live guides show the Made in Joisti badge again, a custom domain pauses and sends visitors to the guide's joisti.com address, and passwords you set keep working. Going past the Free limits again needs Pro again.

Yes. You send a handover from the guide's settings, your client takes the brand over with one click, and it becomes theirs — files, live page and all. What was paid to own the brand travels with it, so your client doesn't pay again.

Yes — with the $49 or Pro, a guide can live at your own address, like guide.yourbrand.com. You connect it in the guide's settings.

One live guide at joisti.com/your-brand and a second brand in draft, with every section and template and one AI first draft. Free guides wear a small Made in Joisti badge.

Cancel any time in Settings, under Plan; Pro lasts until the end of what you've paid for and doesn't renew. Payments aren't refunded except where the law where you live requires it, and a brand bought once keeps what it was bought with.

Something else? Write to us.

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New features, new templates and the occasional guide to brand guidelines.

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